When designing logos for clients, the whole process starts with a call where I try to get a feel for what the client wants their logo to convey and then start sketching out my ideas.
The journey from initial discussion to final design is always one of those creative journeys that is rewarding for the customer and designer, getting to learn more about their product or service and trying to encapsulate it in a visual representation that will often be a customers first contact with my client.
